How to Write Effective Prompts for AI Video Generators

So you just found out you can turn a sentence into a full video using generative AI. 

But here’s the thing: like any good tool, AI does best when you give it clear, focused instructions. That’s where writing a great prompt comes in.

If you’re a faceless creator looking to pump out scroll-stopping content without picking up a camera or hiring a crew, keep reading. This guide will show you how to get the most out of your AI video tool using smart, simple prompts.

A prompt is just a sentence (or two) that tells the AI what kind of video you want. Think of it like the title and brief description of your video, rolled into one.

Bad prompt: “Can you make a video about working remotely and productivity maybe?”

Better prompt: “5 reasons remote work makes people more productive, with upbeat music and quick scene changes.”

The second one gives the AI way more to work with. It says what the video is about, the tone, and even gives clues about visuals and pacing.

Generative AI uses your prompt to build everything:

The better your prompt, the better your faceless video comes out. Period.

Let’s break it down into 5 practical tips:

1. Start with the core idea

What’s your video really about?

• “Benefits of cold showers”
• “How coffee affects focus”
• “3 hacks to stay productive when working from home”

Avoid filler. Get straight to the topic.

2. Add a purpose

Let the AI know what the video is for:

• Is it educational? Entertaining? Promotional?

Example:

• “Explain how dopamine works in the brain using simple language”
• “Promote a skincare brand with science-backed claims”

3. Describe the style or mood

This helps guide the tone and visuals:

• “Use bright colors and a casual tone”
• “Add calm background music and soft transitions”
• “Go with fast cuts and energetic narration”

4. Give scene-level cues (if you want extra control)

Some tools like Steve AI let you edit narration and visuals per scene. That means you can say:

• Scene 1: “Introduce the concept of minimalism with a clean workspace visual”
• Scene 2: “Show the benefits: less clutter, more focus”

This is great for tutorials, explainers, and story-style content.

5. Think in series

Want to go beyond a one-off video? Use prompts like:

• “Part 1 of a 3-part series on morning routines”
• “Top 5 AI tools for creators (Tool 1: Steve AI)”

Batch-creating videos gets easier when you plan with structure.

Here are a few plug-and-play prompt ideas you can use right now:

• “Explain [topic] in under 60 seconds with a calm tone and simple visuals.”
• “Create a quick tutorial on how to [task], with step-by-step narration and screen-style visuals.”
• “Tell a short story about [situation], using soft music and character-driven visuals.”
• “Make a listicle video: 5 reasons why [topic] is underrated, with fun transitions and upbeat voice.”

For ideas on what niches to create videos on, check out our blog – Top Niches for Faceless Creators.

Let’s take Steve AI as an example. The process is pretty simple and quick. Here’s how it works:

Type your prompt

You enter a sentence or two about what you want the video to be.

Pick a format

Choose from different styles – Gen AI, Animated or Stock Videos.

Generate your Script

Steve AI generates a complete script for you, where you are free to edit and customize the visual and narrative descriptions individually.

Customize if you want

You can tweak narration, swap visuals, change voice, adjust music, or set duration. Or you can let Steve AI handle it all.

Generate and download

Your video is ready in minutes. Download it, or even publish directly to your YouTube channel.

Final Thoughts 

Writing a great prompt isn’t about fancy words. It’s about being specific, intentional, and clear. The more direction you give your AI video tool, the more your video looks like it came from a full production team.

Ready to try your next prompt? Open Steve AI, drop in one of the templates above, and see what happens.