{"id":33095,"date":"2022-11-29T15:50:06","date_gmt":"2022-11-29T15:50:06","guid":{"rendered":"https:\/\/www.steve.ai\/blog\/?p=33095"},"modified":"2022-11-29T15:51:11","modified_gmt":"2022-11-29T15:51:11","slug":"how-to-make-explainer-video-ads","status":"publish","type":"post","link":"https:\/\/www.steve.ai\/blog\/how-to-make-explainer-video-ads\/","title":{"rendered":"Explainer Video Ads &#8211; What are they, and how to make them"},"content":{"rendered":"\n<div id=\"goto0\" class=\"hidden\"><h2>How to make Explainer Video Ads<\/h2><\/div>\n\n\n\n<p>Explainer videos are videos that take the audience on a detailed course of how a product or technology or concept works. They are very popular, especially on YouTube, and help brands and content creators provide a lot of valuable education to their specific audiences on just the things that they are looking to learn about.<\/p>\n\n\n\n<p>For example, take a SaaS company that wants to create content on how their new product can be useful to users. An explainer video that actually shows the product in working would be a manual for the audience as well as help in highlighting the main features and advantages of the product. Explainer videos are easy to follow, have bite-sized explanations, and over <a href=\"https:\/\/topexplainers.com\/how-effective-are-explainer-videos-statistics-and-how-to-step-by-step\/\" target=\"_blank\" rel=\"noopener\">95%<\/a> of people have said that it is the video format that they view to more about products.<\/p>\n\n\n\n<p>Given the appeal of explainer videos, what would leverage this power and take this content to a wonder audience?\u00a0 Creating <a href=\"https:\/\/www.steve.ai\/explainer-video-maker\">explainer video<\/a> ads! These are simply well-made explainer videos that are converted into ads on specific channels such as YouTube and social media.<\/p>\n\n\n\n<p>So, how does one make great explainer videos that work as ads too? Here are some insights:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>While making a walkthrough video, make it a point to stop and highlight major features<\/li><li>Divide the content into smaller pieces to delve deeper into each part of the product<\/li><li>Use unique visuals, such as animated content, to distinguish your content from the clutter<\/li><li>Use AI tools to bring down the cost and time of creating these videos while also maintaining great quality output and visuals<\/li><\/ul>\n\n\n\n<p>While the first few points help you plan your content, the last point is where Steve is the perfect tool for you. Convert text content into highly captivating videos in a matter of minutes with the AI taking care of the full video production for you!<\/p>\n\n\n\n<p>How do you create explainer video ads with Steve in a few clicks? Here are the simple steps:<\/p>\n\n\n\n<div id=\"goto1\" class=\"hidden\"><h2>Steps to create explainer video ads<\/h2><\/div>\n\n\n\n<p><strong>Step 1<\/strong><\/p>\n\n\n\n<p>Login to Steve with your e-mail id. Select the live\/animation tab on your dashboard and click on the Script to Video button.<\/p>\n\n\n\n<p>Let us create an animated video for this example.<\/p>\n\n\n\n<p><strong>Step 2<\/strong><\/p>\n\n\n\n<p>You will come to the script page where you can either enter your own script or select from a pre-generated list of popular script templates that include multiple explainer video templates.<\/p>\n\n\n\n<p><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/UyaB6cOQWhue6HPjJ4Iy7ZhGfLUnaC3GzgafRA9iEFSzxS2JLc68RklIPfiR24nsmKky14r0mq4QfAu9pk4NZF28NPjyWcSGHLrcEGsOihbvztJbXNZf9fglUc9RVqiZFT-C7dO3omC1od68qCldo3cCnfa7ZCp5Mi1igt8tHuzXtE5lPKXUP5Dn5ZriDg\" style=\"width: 1024px;\" alt=\"\" title=\"\"><\/p>\n\n\n\n<p>We have selected an existing template.&nbsp;<\/p>\n\n\n\n<p>You can now edit the text to suit your content. You can also select the source for the visuals, add music and voiceover if required, and most importantly enter a keyword for the AI to understand the context of the video.<\/p>\n\n\n\n<p><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/OP3yZnBx5ja7_MjGssYDQ-f5XAnk5WZSsvXCzV0x4IscNBeOG1gjsBn6RPzuHm_2TI-vHrH1m6UotdUohW_AilgNzTca5tv7AO0J1mby10fDsMbPBiS9ZhRmD7-ks5-emMrEiDVyme0A-vF50FUzTd4ylcwvN2yohYXFwQEGrQiq2bodfQr3Toe1yicnWA\" style=\"width: 1024px;\" alt=\"\" title=\"\"><\/p>\n\n\n\n<p>Click Next and choose a template for the video.<\/p>\n\n\n\n<p><strong>Step 3<\/strong><\/p>\n\n\n\n<p>On your workspace, you can review the scenes and make any edits as needed.<\/p>\n\n\n\n<p>You can swap characters, expressions or actions. And, you can also add or delete scenes, edit the text layout on the scene, increase\/decrease scene length and much more on the edit options that are provided.<\/p>\n\n\n\n<p><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/4y98pKSXHXTXeCeqQ1AhGw-mv4YAFPIVho7CzJD3zrtPGlweTbFXnhd5PGjooWAe3zAAICDt3PBB0PqRhytO-Rzabp1YU3zyd1PdY5TldyC34lrY-RLmalgwcBBlv9DmiiN8CgLNacdEWHghHQ1JdMg5OsDCnCwcgYi-txWLRHKoao9SSqA5FP2IKCNLMQ\" style=\"width: 1024px;\" alt=\"\" title=\"\"><\/p>\n\n\n\n<p><strong>Step 4<\/strong><\/p>\n\n\n\n<p>Preview the final video, hit Publish and your video is ready!<\/p>\n\n\n\n<p>Download the video in various qualities of exports and share it on your preferred channels!<\/p>\n\n\n\n<p><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/CySDFA3otnmHsq8Y0CzeeGUyOQnhpvAejJ1RhSwfrT3KqpZzKIxl_k03pjcMi5LXzyEufURVt0exoJvX_p5q608SsNUxwFkuWyTF3iis0OlyO8pkAb-CNaPhxezsuic5gf3_gyqAcNIFIY9ZULwcQ7cyOFxqfanWspbE3mkvfUMq0joGYRe0tXdLngHPuw\" style=\"width: 1024px;\" alt=\"\" title=\"\"><\/p>\n\n\n\n<p>It is that easy! Try it out right away and create impactful explainer ads for your channels!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Get details about making Explainer Video Ads and what are they.<\/p>\n","protected":false},"author":1,"featured_media":33096,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,3,4],"tags":[12568,5,12546],"class_list":["post-33095","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai-video","category-articles","category-recent","tag-explainer-video","tag-steve-ai","tag-video-making"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/posts\/33095","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/comments?post=33095"}],"version-history":[{"count":1,"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/posts\/33095\/revisions"}],"predecessor-version":[{"id":33097,"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/posts\/33095\/revisions\/33097"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/media\/33096"}],"wp:attachment":[{"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/media?parent=33095"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/categories?post=33095"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.steve.ai\/blog\/wp-json\/wp\/v2\/tags?post=33095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}